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The anchoring effect describes when decision makers fixate on initial information as a starting point and then, once set, fail to adequately adjust for subsequent information.
Related Revenue
Income generated from sales or transactions that are directly related to the core operations or primary activities of a business.
Deferred Revenue
Income received by a company for goods or services yet to be delivered or performed; it is recorded as a liability on the balance sheet until the transaction is completed.
Accrued Revenue
Revenue that has been earned but not yet received or recorded at the end of an accounting period.
Adjusting
The process of making entries to update internal accounts for events that have transpired but are not yet recorded at the end of an accounting period.
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