Which of the Following Is True of Competitor Intelligence as a Means

question 77

Multiple Choice

Which of the following is true of competitor intelligence as a means of environmental scanning?

• A) The Economic Espionage Act makes it a crime in the United States to engage in competitor intelligence.
• B) It is unethical to use competitor intelligence to make strategic business decisions.
• C) Competitor intelligence is ethical if competitor-related information is collected from sources accessible and available to the public.
• D) Buying competitors' products and asking their own employees to evaluate them to learn about new technical innovations is an example of the unethical practices followed in competitor intelligence.

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Definitions:

Office Supplies

Items and equipment used in offices for proper functioning and operations, including stationary, computers, and furniture.

Segment Adoption Percentage

The proportion of a market segment that has adopted or started using a particular product or service.

Purchase Behavior

The actions and decisions that lead consumers to buy products or services, influenced by factors such as personal preferences, social influences, and marketing.

Profit Margin Percentage

A financial metric that measures the amount of net income earned with each dollar of sales by comparing net income and net sales.