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Ariel is considering forgoing the retail side of his business entirely.Instead, he will redirect his resources toward reselling hardware and software and providing systems integration services to the Latin American governmental and industrial sectors.Such a move would be most representative of which one of the following strategies?
Beverage Merger
A process where two or more companies producing drinks agree to operate as a single business entity, usually to enhance market share, efficiency, or competitiveness.
DS Services of America
A beverage company that specializes in water delivery and coffee service to homes, offices, and retail establishments in the United States.
Coffee Delivery Systems
Methods or services designed to deliver coffee or coffee products directly to consumers or businesses.
Inelastic Demand
A market situation where the demand for a product does not significantly change in response to price changes.
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