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Block pricing
Selective Perception
The process by which individuals perceive what they want to in media messages while ignoring opposing viewpoints.
Sensory Receptors
Specialized cells that detect sensory stimuli and convert them into neural impulses.
Ganglion Cells
A type of neuron located in the retina that receives visual information from photoreceptors via bipolar cells and transmits it to the brain through the optic nerve.
Detectable Difference
The smallest amount of change in a stimulus that can still be sensed or identified.
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