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Online analytic processing is meant to answer decision makers' complex questions.
Social Exchange Theory
A sociological theory suggesting that social behavior is the result of an exchange process aiming to maximize benefits and minimize costs.
Empathy-Altruism Model
A theory suggesting that empathetic concern for others can motivate altruistic behavior, acting out of genuine concern for the welfare of others.
Norm of Reciprocity
A social norm that expects individuals to help those who have helped them, fostering mutual aid and cooperation.
Empathy Gap
The difficulty in understanding or predicting the feelings and needs of others, especially when there is a difference in emotional state or situation.
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