Scanning the General Environment Would Identify Information on

question 58

Multiple Choice

Scanning the general environment would identify information on

• A) substitute goods.
• B) customer and firm bargaining power.
• C) the aging population and ethnic shifts.
• D) competitive rivalry.

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Definitions:

Embodied Attitudes

The concept that attitudes and opinions are reflected through one's physical actions and postures, suggesting a deep interconnection between body and mind.

Mere Exposure Effect

A psychological phenomenon where repeated exposure to a stimulus increases a person’s preference for it.

Attitudes

A person's enduring positive or negative evaluation of an object, person, event, or idea.

Attitude Polarization

The phenomenon when a disagreement becomes more extreme as the differing parties consider evidence for their perspectives.