A Strategy Designed to Compete Within a Narrow Market or Product

question 70

Multiple Choice

A strategy designed to compete within a narrow market or product segment is called a ________ strategy.

• A)scope
• B)differentiation
• C)cost
• D)focus

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Definitions:

Electronic Media

Platforms or channels used for communication that operate electronically, such as radio, television, and the internet.

Retail Factory

A facility that directly sells its products to consumers without involving intermediaries, typically offering goods at reduced prices.

Senior Manager

A high-level executive who oversees managers and reports directly to the company's top management, responsible for strategic planning and decision-making.

Receptionist Cum Sales Person

A role that combines the duties of a receptionist with those of a salesperson, requiring both administrative skills and sales acumen.