Examlex
A TCP/IP network located within a single organization for the purposes of communication and information processing is called a(n) ________.
Primary Data
Data collected firsthand for a specific research purpose, through methods such as surveys, interviews, or experiments.
Syndicated Data
Data available for a fee from commercial research firms such as Information Resources Inc. (IRI), National Purchase Diary Panel, and Nielsen.
Sample
A group of customers who represent the customers of interest in a research study.
Marketing Research
Marketing Research involves gathering, analyzing, and interpreting information to aid in making informed marketing decisions.
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