Which of the Following Helps You Understand the Marketing Effectiveness

question 6

Multiple Choice

Which of the following helps you understand the marketing effectiveness of your e-commerce site?

• A) shopping cart
• B) product database
• C) site tracking and reporting system
• D) inventory management system

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Definitions:

Nominal Group Technique

A structured method for group brainstorming that encourages contributions from everyone.

Programmed Decision

A decision made in response to recurring organizational problems that involve predictable, routine procedures.

Probation

A trial period during which a new employee's performance and suitability for a position are evaluated by their employer, or a judicial sentence that allows an offender to remain in the community under supervision instead of serving time in prison.

Reorder Inventory

The process of restocking products or materials in business operations to maintain an adequate supply level.