Which of the Following Is Not a Primary Source of Ad

question 48

Multiple Choice

Which of the following is not a primary source of ad fraud?

• A)browser extensions that insert ads into a premium publisher's Web site and then list the ads as available on a programmatic ad exchange
• B)ad targeting firms that create bots that imitate the behavior of real shoppers and then charge advertisers
• C)botnets hired by publishers to click on Web pages to create phony traffic
• D)native advertising that is displayed on a social media site

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Definitions:

Retrieval Period

The timeframe during which a memory or piece of information is recalled or retrieved from the storage after learning.

Decay Theory

A theory of forgetting that proposes that memories may fade or erode over time in the absence of rehearsal or usage.

Sensory Memory

The very first system in memory, in which raw information from the senses is held for a very brief period of time.

Short-Term Memory

The capacity for holding a small amount of information in mind in an active, readily available state for a short period of time.