Encouraging Users to Click a Like Button Is an Example

question 58

Multiple Choice

Encouraging users to click a Like button is an example of which step in the social marketing process?

• A) fan acquisition
• B) brand strength
• C) community
• D) amplification

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Definitions:

Frivolity

A lack of seriousness or sense of importance, often characterized by trivial or lighthearted behavior or content.

Fun

Fun is a feeling of enjoyment, amusement, or light-hearted pleasure experienced during activities or moments.

Identity

The distinguishing character or personality of an individual, brand, or company.

Visual Nature

The inherent aspect of something that relates to its appearance or the way it is perceived visually.