Which of the Following Best Illustrates the Use of Information

question 57

Multiple Choice

Which of the following best illustrates the use of information systems to focus on market niche?

• A)A car manufacturer's Web site that lets you customize the features on the car you are purchasing.
• B)A restaurant chain analyzing local sales figures to determine which menu items to serve.
• C)A bookseller selling an e-book reader that reads only the bookseller's books.
• D)A department store creating specialized products for preferred customers.
• E)A clothes manufacturer expanding its offerings to new styles.

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Definitions:

Office Building

A structure designed primarily for the purpose of housing offices and businesses, providing a workspace for employees and services for clients.

Assembly Line

A production process that breaks down the manufacture of a good into steps that are completed in a pre-defined sequence, often on a conveyor belt, to increase efficiency.

Opportunity Cost

The neglect of possible enhancements from other avenues when one direction is pursued.

Capacity Utilization Rate

The capacity utilization rate measures the proportion of potential economic output that is actually realized, often used in manufacturing to indicate the percentage of total productive capacity being utilized.