The Act of Engaging Consumers in a Dialog That Dynamically

question 37

Multiple Choice

The act of engaging consumers in a dialog that dynamically adjusts the experience to the individual describes which dimension of e-commerce technology?

• A)ubiquity
• B)personalization/customization
• C)richness
• D)interactivity
• E)information density

---

Definitions:

High-Low Method

An accounting technique used to estimate fixed and variable costs based on the highest and lowest levels of activity.

Maintenance Cost

The expenses incurred for keeping assets in their original operating condition without enhancing their capacity or efficiency.

Cost Formula

This is an equation used to predict the total costs associated with producing a certain number of units or providing a certain level of service.

Variable Costs

Expenses that vary directly with changes in production volume, including costs like raw materials and some labor expenses.