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The project risk will rise if the project team and the IS staff lack
Four Ps
The marketing mix framework consisting of Product, Price, Place, and Promotion, used to consider the company's strategies for marketing its products or services.
Relational Orientation
An emphasis on building long-term relationships with customers, focusing on satisfaction and loyalty rather than immediate transactions.
Apple
A technology company known for its innovation in consumer electronics, software, and personal computers.
Financial Rewards
Monetary benefits given to employees or teams for achieving specific goals or exceptional performance, including bonuses, raises, and profit-sharing.
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