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Everything else remaining the same, if Canadians expect future disposable income to rise, then
Traditional Text Pages
Web or printed pages that primarily consist of text content, as opposed to multimedia elements, used for information dissemination.
Digital Marketing
The marketing of goods or services using digital media, such as e-mail, websites, search engines, and social media platforms.
Reach
A measure of the percentage of the target market that has been exposed to a promotional message at least once during a specific time period.
Media Noise
The excessive amount of content and information from various media sources that can lead to difficulty in distinguishing valuable messages from irrelevant or misleading ones.
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