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Customer Loyalty Is Characterized by a Customer's Attitude Toward a Product

question 31

True/False

Customer loyalty is characterized by a customer's attitude toward a product or company.


Definitions:

Downward Communication

Communication that flows from superiors to subordinates.

Horizontal Communication

The exchange of information, ideas, or messages among individuals or groups at the same level in an organization.

Pelz Effect

Subordinates feel more satisfied in their jobs the more their supervisors are able to influence higher-level decisions.

Manager's Power

The authority and influence a manager has over their direct reports, stemming from their position and the ability to affect employees' tasks and outcomes.

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