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Diversification Analysis
The process of evaluating the potential benefits of diversifying investments or product offerings in order to reduce risk and improve returns.
Current Markets
Refers to the existing market environment or segment where a company is actively engaged in selling its products or services.
New Products
Items or services that have been recently introduced to the market, offering novel features or benefits compared to existing offerings.
Market Development
A growth strategy where a company seeks to sell its existing products in new markets to expand its customer base.
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