Examlex
Microsoft PowerPoint is a(n) ________ application.
Process
A series of actions or steps taken in order to achieve a particular end.
Mass Customization
A strategy that combines the low costs of mass production with the flexibility of individual customization.
Build-to-order
A production approach where products are not made until an order is received, allowing for high customization and minimizing inventory costs.
Product Positioning
The strategy of placing a product in a market in such a way that it stands out in consumers' minds relative to competitors.
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