Briefly Explain Why Relationship Marketing Is Becoming More Important in Today's

question 33

Essay

Briefly explain why relationship marketing is becoming more important in today's market.

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Definitions:

Static Model

A fixed scenario analysis tool that assumes no change in variables over time when evaluating economic conditions or investment outcomes.

Depreciation Write-Off

The accounting process of allocating the cost of tangible assets over their useful lives to account for declines in value.

Weighted Average Cost

A calculation that takes into account the varying costs and quantities of resources or components, producing a composite average cost.

Earnings Before Interest

Earnings before interest is a measure of a company's profitability that calculates earnings before the expense of interest is deducted; it’s part of the calculation used for EBIT (earnings before interest and taxes).