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A marketer would detail the company's positioning and value proposition in the ________ section of a marketing plan
Glick and Fiske
Scholars known for their work on ambivalent sexism, introducing a theory that posits both hostile and benevolent forms of sexism toward women.
Hostile
Exhibiting feelings of intense aggression or antagonism toward others; unfriendly or adverse in nature.
Benevolent
Characterized by or suggesting goodwill or kindly feelings, often towards others or in one's actions.
Millennials
A generational cohort following Generation X, typically defined as those born between the early 1980s and the mid-1990s to early 2000s, known for their familiarity with digital technologies.
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