The Educational Programming Produced by the Sesame Workshop

question 65

Multiple Choice

The educational programming produced by the Sesame Workshop

• A) has strong academic content, but often fails to hold the interest of young children.
• B) holds the interest of young children, but doesn't attract adults to its audience.
• C) uses techniques similar to those used in commercials to hold the child's attention.
• D) is entertaining, but has not been shown to improve children's pre-academic skills.

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Definitions:

Loyalty

The quality of being faithful in one's support of a particular brand, product, or service, often resulting in repeat purchases or continued engagement.

Salient Attributes

Key features or characteristics of a product or service that are most important to the consumer and influence their purchasing decision.

Symbols

Objects, characters, figures, or colors used to represent abstract concepts, ideas, or phenomena.

Segmentation Process

The practice of dividing a market into distinct groups of buyers with different needs, characteristics, or behavior, who might require separate products or marketing strategies.