Environmental Forces Refer to

question 163

Multiple Choice

Environmental forces refer to

• A)the internal strengths of a company that enable the firm to remain competitive.
• B)the marketing manager's uncontrollable factors-product,price,promotion,and place-that can be used to solve marketing problems.
• C)the unpredictable or uncontrollable availability of natural resources that can enhance or restrain a company's growth.
• D)the marketing manager's uncontrollable forces in a marketing decision involving social,economic,technological,competitive,and regulatory forces.
• E)the marketing manager's controllable forces in a marketing decision involving social,economic,technological,competitive,and regulatory forces.

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Definitions:

Supply Curve

A graph showing the relationship between the quantity of goods that producers are willing to sell and the price of those goods.

Buyers Pay

The principle where the purchaser of a good or service is responsible for paying any tax or additional cost associated with its purchase.

Tax Burden

The total amount of tax paid by individuals or businesses, often expressed as a percentage of income or economic output.

Tax Imposed

A compulsory financial charge or some other type of levy placed upon a taxpayer by a governmental organization.