Which of the Following Statements Regarding the Geek Squad Is

question 188

Multiple Choice

Which of the following statements regarding the Geek Squad is most accurate?

• A)Men who need help from the Geek squad do not want women "Geeks" to help them because it makes them feel inferior.
• B)The Geek Squad has exclusive rights to the home-help segment thanks to their relationship with Best Buy.
• C)The Geek Squad can only assist customers who purchase Dell Computers.
• D)The need for the Geek Squad was the result of many environmental factors,not simply a need for technological knowledge.
• E)Although the Geek Squad brought more customers into Best Buy,the rate of product returns has only dropped a negligible amount.

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Definitions:

Product Development

The process of conceptualizing, designing, creating, and bringing a new product or service to market.

Market Development

Strategies aimed at increasing the market size for a product or service through new market segments or new geographies.

Market Penetration

A measure of the extent to which a product or service is recognized and purchased by customers within a particular market.

Market Penetration

A growth strategy where a company focuses on selling existing products within existing markets to gain a higher market share.