Ethical Exchanges Between Sellers and Buyers Should Result in

question 91

Multiple Choice

Ethical exchanges between sellers and buyers should result in

• A) the seller making a profit at the expense of the buyer.
• B) the buyer getting the product for the best price at the expense of the seller.
• C) both parties to the exchange being better off after a transaction.
• D) the seller offering buyers its products and services at cost, especially during a period of recession.
• E) the buyer forming a strategic alliance with the seller.

---

Definitions:

Industrial Users

Businesses that purchase goods or services for use in the production of other products or services, rather than for resale.

Salespeople Evaluation

The assessment of sales personnel's performance, effectiveness, and alignment with business objectives.

Outcomes

The results or consequences of specific actions, strategies, or interventions within a given context or enterprise.

Activities

Tasks or actions undertaken by individuals, usually referring to events involving movement, creativity, or social interaction.