All of the Following Are True About Product Line Extensions

question 242

Multiple Choice

All of the following are true about product line extensions except which?

• A)This strategy can result in lower advertising and promotion costs.
• B)A risk that comes with product line extensions is that sales of an extension may come at the expense of other items in the company's product line.
• C)A product line extension raises the level of brand awareness.
• D)Line extensions work best when they provide incremental company revenue by taking sales away from competing brands.
• E)Product line extensions involve using a current brand name to enter a different product class.

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Definitions:

90 MHz

Frequency commonly associated with the radio frequency range, specifically within the VHF band.

Chemically Equivalent

Describes atoms or groups in a molecule that are identical in their chemical environment, often resulting in indistinguishable spectroscopic signals.

Diastereotopic

Describes hydrogen atoms (or groups) in a molecule that are not equivalent in the three-dimensional space, causing different chemical shifts in NMR spectroscopy.

Enantiotopic

Refers to two groups or atoms in a molecule that are mirror images of each other but are not superimposable, commonly used in stereochemistry.