A Billboard Showed Simply the Shape of a Bottle

question 159

Essay

A billboard showed simply the shape of a bottle.Typically consumers were able to tell that the ad was for Coca-Cola.Why were consumers able to identify the brand? Specifically,what packaging benefit does Coca-Cola use?

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Definitions:

Methylthiol

A sulfur-containing organic compound with the formula CH3SH, known for its strong odor and used in the production of chemicals.

Structural Isomers

Compounds with the same molecular formula but different arrangements of atoms.

Condensed Formulas

A method of writing the formula of a molecule that shows the arrangement of its atoms in a way that emphasizes its structure, without explicitly drawing all bonds.

Boiling Point

The temperature at which a liquid changes to a gas at a given pressure, characteristic for each substance.