A Short-Term Inducement of Value Offered to Arouse Interest in Buying

question 16

Multiple Choice

A short-term inducement of value offered to arouse interest in buying a product or service is referred to as

• A) customer incentive.
• B) customer enticement.
• C) free publicity.
• D) sales promotion.
• E) purchase incentive.

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Definitions:

Variable Costs

Expenses that vary directly with the level of production or sales volume, such as materials or labor directly involved in producing a product.

Selling Price

The amount of money charged for a product or service, or the sum for which something is offered for sale.

Profit Increase

A financial metric indicating an augmentation in a company's earnings over a specific period.

Unit Sales Price

The amount of money charged for a single unit of a product or service, determining the revenue per unit sold.