One Advantage of Using Billboards as an Advertising Medium Is

question 155

Multiple Choice

One advantage of using billboards as an advertising medium is

• A)it is environmentally friendly.
• B)it has universal appeal.
• C)it is particularly suited to national campaigns.
• D)it has good local reach and frequency.
• E)it is especially effective for persuasive advertisements.

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Definitions:

Expenses

Outflows or depletions of assets or incurrences of liabilities during a period as a result of delivering or producing goods, rendering services, or carrying out other activities linked to an entity's main operations.

Variable Costing

A costing method where variable manufacturing costs are treated as product costs, and fixed manufacturing overhead is treated as a period cost.

Net Income

The amount of earnings left after all expenses, including taxes and costs, have been subtracted from total revenue.

Fixed Overhead

Fixed overhead consists of the consistent, ongoing costs not directly tied to production levels within a business, such as rent, insurance, and salaries.