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Simons and Chabris showed a video of students passing a basketball and asked participants to count how many passes made. In the video, a person in a gorilla suit walked through the basketball players for 5 seconds. Approximately how many of the participants reported seeing the "gorilla"
Negative Elements
Factors or components in a system or environment that detract from its value or function.
Business Decisions
Choices or judgements made within a business context to direct company strategies and operations.
Face-To-Face
Direct communication or interaction between individuals in the same physical location, often considered more personal and effective for complex discussions.
Informative Messages
Communications that provide data, insights, or knowledge in a clear and comprehensible manner.
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