In a Classic Cognitive Dissonance Study, Researchers Paid Participants Either

question 222

Multiple Choice

In a classic cognitive dissonance study, researchers paid participants either $1 or $20 to say a dull task was interesting. The _____ graph of the results would show that a _____ percentage of the $20 participants rated the task as interesting.

• A)bar; greater
• B)bar; lower
• C)line; greater
• D)line; lower

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Definitions:

Period Costs

Overheads that do not have a direct connection to the creation of products and are recorded as expenses in the timeframe they occur.

Traditional Format

In accounting, refers to the conventional presentation of financial statements, including the income statement that separates costs into fixed and variable categories.

Contribution Format

An income statement format that separates fixed costs from variable costs to show the contribution margin.

Merchandising Company

A business that purchases finished goods for resale, making a profit by selling them at a higher price than the cost.