Consumers Often Have a Difficult Time Objectively Evaluating Services Before

question 11

Multiple Choice

Consumers often have a difficult time objectively evaluating services before purchase.This is due primarily to:

• A)intangibility.
• B)inseparability.
• C)perishability.
• D)standardization.
• E)heterogeneity.

---

Definitions:

Buccal Mucosa

The lining of the inside of the cheeks, part of the mouth's mucous membrane.

Child Abuse

Physical, sexual, emotional abuse, or neglect of a child by a caregiver or other person, resulting in harm or potential harm.

Clinic

A facility or a part of a facility that provides outpatient medical care or treatment.

Surgical Procedure

A method of treatment involving incision or manipulation of the body to repair or remove tissue.