Which of the Following Is Recommended Regarding the Communications Budget

question 9

Multiple Choice

Which of the following is recommended regarding the communications budget?

• A)The budget should be set based on what is left over after the firm pays for operating expenses and planned profits.
• B)The budget should be set based on a percentage of the previous year's sales.
• C)The budget should be set based on promotional spending behavior demonstrated by the competition.
• D)The firm's communication objectives should drive the budget.
• E)The budget should be increased by a fixed percent every year.

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Definitions:

Goal Setting

Allows employees to set their own goals.

Procrastination

Putting off until later the things a person should be doing now.

Systemic Disorder

A condition that affects multiple organs or systems within the body, often leading to complex health issues.

Low Self-Esteem

A condition where a person holds a diminished or negative view of their worth or capabilities.