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What Are the Drawbacks of Listening to Customers and Assessing

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Essay

What are the drawbacks of listening to customers and assessing customer satisfaction?


Definitions:

Interpersonal Communication

The process by which people exchange information, feelings, and meaning through verbal and non-verbal messages face-to-face.

Accuracy

The degree to which information, measurement, or calculation is correct and free from errors.

Distortion

The act of misrepresenting or altering information or reality, often to deceive or create a misleading impression.

Meta-Communication

The act of communicating about communication, often used to clarify or interpret the underlying message in an interaction.

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