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It Is a Violation of the Rules of Conduct If

question 146

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It is a violation of the rules of conduct if someone does something on behalf of a member that is a violation if the member does it.


Definitions:

Competitive Advantage

Circumstances or factors that place an enterprise at a beneficial or higher standing against its competition.

Focus Strategy

A competitive approach where a firm concentrates its resources on entering or expanding in a narrow market segment to achieve a competitive advantage.

Market Segment

A sub-group of a larger market made up of consumers or organizations with similar characteristics that lead them to have similar product and service needs.

Niche Customer Group

A specific segment of the market targeted by businesses for their specialized product or service needs.

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