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Reciprocity/Obligation Rule
The social norm of responding to a positive action with another positive action, fostering mutual benefit.
Rejection-Then-Retreat Approach
A persuasive technique where an initially larger request is made knowing it will be rejected so that a smaller request (the desired outcome) seems more reasonable.
Reciprocity
A social principle where positive actions lead to similar responses by others, fostering mutual benefit or exchange.
Consensus
General agreement among the members of a group or community.
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