The Essence of Brainstorming Is That

question 183

Multiple Choice

The essence of brainstorming is that

• A)mental sets are formed early in the problem-solving process.
• B)convergent thinking is used first and then divergent thinking.
• C)producing and evaluating ideas are kept separate.
• D)a narrow framing of the problem is used.

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Definitions:

Media Multiplexity

A theory that suggests individuals use multiple communication channels to maintain their relationships.

Social Network Theory

A theoretical framework that examines the social structures made up of individuals or organizations and the interactions between them.

Networks Effect

The phenomenon whereby a product or service gains additional value as more people use it, often seen in telecommunications and social media platforms.

Network Effect

A phenomenon where the value of a product or service increases as more people use it, creating a positive feedback loop of growth.