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As cited in the text, many of Albert Einstein's creative insights involved the use of
Opportunity Spaces
Areas or niches within markets or industries where unmet needs present potential for new business or product development.
Wicked Problems
Complex issues that are difficult to solve because of incomplete, contradictory, and changing requirements that are often hard to recognize.
Predetermined
Established or decided in advance, often before the occurrence of an event or the taking of an action.
Enterprising Nonprofits
Nonprofit organizations that adopt entrepreneurial methods to generate revenue for their social missions.
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