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Dyadic relationships in the acquaintance phase
Generic Brown Box
A plain, unbranded packaging option typically used for shipping goods, offering a cost-effective solution for businesses while providing anonymity for the contents.
Nonprofit Brand Equity
The perceived value of a nonprofit organization's brand, based on its reputation, recognition, and the trust it garners from stakeholders.
Nonprofit Marketers
Marketing professionals who specialize in promoting nonprofit organizations, focusing on fundraising, awareness campaigns, and volunteer recruitment.
Social Media Tools
Digital platforms and technologies used for sharing content, engaging with audiences, and marketing, including networks like Facebook, Twitter, and Instagram.
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