Examlex
The American Academy of Pediatrics (AAP) wants to launch a message to inform citizens about dangerous crib structures and recalled products.It hires a firm called American Message, which has expertise in working with nonprofit organizations, to create a series of television commercials around this primary theme.There is no charge for airtime on the many syndicated networks on which the ad will be broadcast.In this instance,
Strength of Character
A quality that involves moral virtues, resilience, and the inner fortitude to persevere through challenges.
Proximity Effect
In social psychology, the phenomenon that physical or psychological closeness increases the likelihood of attraction and positive feelings among people.
Interpersonal Liking
The positive regard or affection one individual has for another, often a crucial component of friendship or other personal relationships.
Primacy Effect
The tendency to remember and give more importance to information that is encountered first in a series.
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