Advertising Is a Major Business in the United States

question 16

Multiple Choice

Advertising is a major business in the United States.One indication of this is the fact that

• A)the United States spends more than $300 billion a year on advertising.
• B)advertising in the United States is subject to the fewest government restrictions of any country in the world.
• C)advertising agencies do not have to actively compete to get business.
• D)only agencies in the United States are financially capable of offering a complete range of advertising services.

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Definitions:

On-demand CRM

Customer Relationship Management software delivered as a service over the internet, allowing immediate access without the need for installation or maintenance.

Salesforce

A cloud-based software company known for its customer relationship management (CRM) product and other enterprise applications focused on customer service, marketing automation, analytics, and application development.

Open-source CRM

Customer Relationship Management software with source code that is freely available for modification and redistribution, aiming to help businesses manage interactions with customers and potential customers.

Mobile

Pertaining to devices, services, or technology that are designed for use while being moved or during travel, commonly associated with smartphones and tablets.