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What was one of the main shifts seen during the creative revolution of advertising?
Individual Distinction
The unique characteristics or achievements that set one person apart from others.
Self-report Questionnaire
A method of gathering data where individuals provide information about themselves, typically by answering questions on a written or digital form.
Personality Assessment
The process of evaluating an individual's character traits, behaviors, and attitudes, often for psychological, educational, or employment purposes.
Observer Focus
An attentional or observational stance where one monitors a situation or phenomenon without direct involvement.
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