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Scenario 4-5 Students from Several Organizations on Campus Sponsored a Forum to Forum

question 15

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Scenario 4-5
Students from several organizations on campus sponsored a forum to debate the pros and cons of advertising.Student organizations representing consumers, journalists, marketers, entrepreneurs, and political scientists all had members in attendance.Following are some of the comments made at the forum.
-(Scenario 4-5) A student said, "Hey, like everybody, I don't like being interrupted by TV commercials, radio spots, or pages and pages of ads in magazines.But all that advertising gives us a whole world of information, news, and entertainment in so many formats.Without it, we'd be paying for TV shows and radio programs, and way more for newspapers and magazines." On which of the following "pros" of advertising is this comment most likely based?


Definitions:

Plants

Multicellular organisms in the kingdom Plantae that photosynthesize, using sunlight to convert carbon dioxide and water into glucose and oxygen.

Consumer

An individual or group that purchases goods and services for personal use, playing a critical role in the economy by driving demand and influencing production.

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