Examlex
Selective attention is essentially the greatest challenge to advertisers, because consumers commonly rely on this powerful perceptual defense to simply ignore ads that don't interest them.
Triangulation
A method used in research to cross-validate data through the use of multiple data sources, methods, investigators, or theories.
Garbology
The study of a community or culture by analyzing its waste to understand its habits and behaviors.
Covert Observations
Observing subjects without their knowledge for research or information-gathering purposes.
Slash-And-Burn Agriculture
A method of farming that involves cutting and burning plants in a forest or woodland to create fields.
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