What Is Meant by the Term Cognitive Style? How Has

question 74

Essay

What is meant by the term cognitive style? How has it been stereotyped into two polar opposites in creative environments like ad agencies? Explain how cognitive styles affect creative teams.

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Definitions:

Insertion Point

The cursor location in a document or text field showing where new text or objects will be inserted.

TAB Key

A key on a keyboard used to advance the cursor to the next tab stop, often used in text editing to align text or in form fields to jump to the next field.

Split Form

A feature in database applications that displays a single data record in one part of the screen and a list of all records in another.

Datasheet View

A presentation style in database applications that displays data in rows and columns, similar to a spreadsheet.