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Public Relations Is the One Tool That Can Accomplish a Tough

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Essay

Public relations is the one tool that can accomplish a tough and often unpleasant task for a company.What is it, and how does public relations get involved? Give at least two real-life examples of this process.


Definitions:

Binocular Disparity

The difference in images between the two eyes, which allows for depth perception.

Texture Gradients

A visual cue in perception where objects closer to the viewer show more detailed texture, aiding in depth perception.

Interposition

A visual cue to depth that occurs when one object partially blocks another, indicating that the blocking object is closer.

Motion Parallax

A depth cue based on the fact that, as an observer moves, the retinal images of nearby objects move more rapidly than do the retinal images of objects farther away.

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