A _____ Is a Type of Franchising Arrangement in Which

question 14

Multiple Choice

A _____ is a type of franchising arrangement in which the franchisor makes a product and licenses the franchisee to sell it.

• A) crave-out trade
• B) non-disclosure agreement
• C) distributorship
• D) divestiture

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Definitions:

High Pressure Techniques

Sales strategies that aggressively push potential customers towards making a purchase decision quickly, often making them feel uncomfortable.

Sales Process

A systematic approach consisting of several stages designed to help a sales team convert prospective buyers into actual customers.

Talent Management

The strategy of developing, recruiting, retaining, and deploying individuals with the required skills and aptitudes to meet current and future organizational needs.

Marketing Mix

The set of actions, or tactics, that a company uses to promote its brand or product in the market, commonly identified as the 4Ps: Product, Price, Place, and Promotion.