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Figure 3-1 The sales process at Fitter Snacker
-Describe the problems with the Fitter Snacker Credit Check,as illustrated in the accompanying figure.
BATNA
The best possible alternative to a negotiable agreement.
Negotiation Fails
Situations where negotiation attempts to resolve differences or reach agreements are unsuccessful.
Distributive Bargaining
A negotiation strategy where parties involved view the resources as fixed and limited, focusing on dividing these resources to maximize their own share.
Integrative Bargaining
A negotiation strategy where parties collaborate to find mutually beneficial solutions or compromises.
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