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Why do many managers do little research before they enter a foreign market?
Null Hypothesis
An assertion that there is no significant difference or relationship between specified populations, groups, or variables.
FA
A statistical method, factor analysis, used to describe variability among observed, correlated variables.
Reject
In statistical analysis, the act of not accepting a hypothesis based on the evidence from data.
H0
Symbol for the null hypothesis, indicating the hypothesis that there is no effect or no difference, and any observed effect is due to chance.
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