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Describe the basic mechanisms of taste receptors.
Creation of an Antecedent State
This involves setting conditions or fostering an environment that precedes and influences consumer behavior or decision-making processes.
Problem Recognition
The initial stage in the consumer buying process where a consumer identifies a need or problem that requires resolution.
Internal Search
The cognitive process consumers engage in by recalling information from memory about a product or service as part of their decision-making process.
Purchase Decision
The process by which a consumer decides to buy a product or service after considering information, choice alternatives, and other factors.
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