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Fact Pattern 19-1
In 1999, the Drugs-R-Us began testing its new drug, Reduceo, a medicine to help people lose weight. Tests looked promising and, in 2006, the company applied to the FDA for approval to market Reduceo as a prescription drug. In March 2009, the FDA granted Drug-R-Us approval to market Reduceo. Reduceo was sold with some "diet enhancing" cookies that contained no drugs but were claimed to help dieting with Reduceo.
Frank saw an ad for the new drug. The Reduceo ad stated that it was a "wonder drug" and "tests prove it is the safest weight reduction drug on the market today!" Frank was interested and made an appointment to see his doctor.
Frank's physician prescribed the new drug for his patient. Frank had no success using other weight-loss drugs, and dieting and exercise seemed ineffective. Frank took Reduceo from June until the end of August and lost 25 lbs. He also ate Reduceo's cookies. He was delighted with his weight loss, but was concerned because dots appeared before his eyes, causing disorientation. One day, the dots appeared before Frank's eyes while he was driving. He became disoriented and hit a tree and was seriously injured. He sued Drugs-R-Us, alleging negligence in manufacturing and inadequate warning of possible effects, as well as for deceptive advertising.
-Refer to Fact Pattern 19-1. If Frank wants to have the claims made by Drugs-R-Us that their cookies are supposed to help lose weight is deceptive, which agency would he contact?
Virtual Reality Exposure
A therapeutic technique using virtual reality technology to simulate real-world environments for the purpose of treatment, especially in phobias and anxiety disorders.
Unconditional Positive Regard
A non-judgmental acceptance and support of a person regardless of what the person says or does, often used in therapeutic settings.
Classical Conditioning
A method of learning by linking an environmental trigger with a naturally existing stimulus, which brings about a learned behavior.
Cognitive-Behavioral Therapy
A form of psychotherapy that focuses on changing negative thought patterns and behaviors to improve mental health.
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